I didnโt understand long-term crypto investment the first time I bought crypto.
I thought I did.
But I didnโt.
Back then, I treated crypto like a scratch-off lottery ticket. Buy on Monday, retire by Friday. That was the dream. That was alsoโฆ wildly unrealistic.
I remember sitting at my kitchen table (midnight, obviously โ all bad financial decisions happen after 10 PM), staring at a chart for Bitcoin and thinking, โOkay, but what if this is the moment it explodes?โ
Spoiler: it did not explode.
It dipped.
And then dipped again.
And thatโs when I realized something important: if I wanted to survive the next bull run โ not just emotionally, but financially โ I needed an actual strategy. Not vibes. Not YouTube thumbnails with rocket emojis.
A plan.
The Bull Run Fantasy vs. Reality
Every cycle, the same thing happens.
During a bull run, everyone suddenly becomes a crypto genius. Your coworker. Your cousin. That one guy from high school who now posts shirtless โfinancial freedomโ reels.
Prices soar. Group chats explode. You refresh your portfolio like itโs a sports score.
Then the music stops.
Silence.
Red candles.
Panic.
And the people who were screaming โTo the moon!โ disappear faster than my motivation on leg day.
Long-term crypto investment isnโt about catching hype waves. Itโs about surviving the quiet parts.
The boring parts.
The parts where nobodyโs tweeting.
Strategy #1: Build a Core Portfolio (And Stop Chasing Every Shiny Coin)
I learned this the hard way.
In 2021, I owned way too many coins. I felt sophisticated. Diversified. Impressive.
In reality, I was just confused.
Now? I focus on a core foundation:
- Bitcoin
- Ethereum
Thatโs my base.
Bitcoin for long-term store-of-value exposure. Ethereum because it powers a massive ecosystem โ DeFi, NFTs, smart contracts, all that nerdy but important stuff.
When I think about a long term crypto portfolio, I imagine it like a house.
Bitcoin and Ethereum are the concrete foundation.
The other stuff? Thatโs furniture. Decor. Maybe a risky art piece you hope appreciates.
But you donโt build the house on decorative pillows.

Strategy #2: Dollar Cost Averaging (AKA โIโm Too Tired to Time the Marketโ)
I used to think I could time the bottom.
That lasted approximately three trades.
Now I use dollar cost averaging crypto as my main approach.
Itโs simple:
Invest a fixed amount at regular intervals โ regardless of price.
Every month. Same day. No drama.
Sometimes I buy high. Sometimes low.
Over time, it averages out.
And more importantly? It protects me from myself.
Because the biggest threat to long-term crypto investment isnโt volatility.
Itโs emotion.
Greed when prices pump. Fear when they drop.
Dollar cost averaging keeps me calm. Itโs boring. Predictable.
I love boring now.
Strategy #3: Survive the Bear Market Without Losing Your Mind
Bear markets feel personal.
Like the market looked at your portfolio and said, โYeah, letโs ruin this guyโs week.โ
During downturns, your crypto investing for beginners mindset gets tested hard.
You question everything:
- โIs this over?โ
- โWas crypto just a phase?โ
- โShould I sell and buy something safe likeโฆ canned beans?โ
Iโve been there.
The trick? Zoom out.
Bitcoin has had brutal drawdowns before. So has Ethereum. Yet here we are.
Long-term crypto investment requires zooming out so far that the daily candles look irrelevant.
Because they are.

Strategy #4: Take Profits During the Bull Run (Yes, Actually Do It)
This one hurts.
Because during a bull run, you donโt want to sell. Everything feels unstoppable.
โIโll sell later.โ
Later never comes.
The crypto bull run strategy I use now? Gradual profit-taking.
When my portfolio hits certain targets, I skim a little off the top.
Not everything. Just some.
Future me thanks present me for that discipline.
You donโt need to perfectly time the top. You just need to avoid riding it all the way back down.
And if you want a reality check during peak hype, go browse crypto memes on Reddit. Itโs like group therapy with sarcasm.
Strategy #5: Security Isnโt Optional
Long-term crypto investment means thinking long-term security.
Two-factor authentication. Hardware wallets. Strong passwords.
Because losing crypto to a hack is way worse than market volatility.
I use cold storage for the majority of my holdings now.
Itโs less convenient.
But so is explaining to your spouse that you lost your digital assets because your password was โcrypto123โ.
Donโt be that person.
Strategy #6: Stop Trying to Be a Day Trader
I tried day trading once.
I made one good trade. Felt invincible. Then lost the next two and stared at my ceiling questioning life.
Day trading might work for some people. But for most of us? Itโs stress in spreadsheet form.
Long-term crypto investment is quieter.
Less adrenaline. More patience.
And patience compounds.
Strategy #7: Understand the Cycles (Even If Theyโre Not Perfect)
Crypto tends to move in cycles โ bull, bear, accumulation, repeat.
No cycle is identical.
But patterns exist.
After parabolic rises, corrections happen. After brutal winters, recovery slowly creeps in.
When I think about preparing for the next bull run, Iโm not trying to predict exact dates.
Iโm positioning early.
Accumulating during boredom.
Because bull markets are built in silence.
Not headlines.
The Emotional Game (Nobody Talks About This Enough)
Crypto messes with your head.
Iโve felt:
- Euphoria when portfolio doubles
- Anxiety when it drops 20% in a week
- FOMO when others brag
- Regret when I sell too early
Long-term crypto investment is as much psychological as financial.
You have to detach a little.
Set rules. Follow them.
Ignore noise.
And maybe โ just maybe โ donโt check prices every hour.
(I still check too often. Iโm working on it.)
What Iโm Personally Doing Right Now
As a U.S. investor in 2025, hereโs my approach:
- Consistent monthly buys
- Majority in Bitcoin and Ethereum
- Smaller positions in select altcoins
- Hardware wallet for long-term holdings
- Cash reserves for dips
Nothing dramatic.
No leverage.
No wild bets.
Just steady positioning for the next cycle.
Will I adjust? Of course.
But I donโt let daily swings dictate my strategy anymore.
Outbound Reads I Actually Like
If you want macro perspectives, I sometimes browse CoinDesk (https://www.coindesk.com) for broader industry updates.
And if you need comic relief during market chaos, crypto Twitter memes are unmatched. Itโs like reality TV, but with charts.
Honestly, sometimes it feels like an episode of Shark Tank โ except everyone is pitching coins instead of products.
Final Thoughts (Because This Is a Marathon, Not a Sprint)
Long-term crypto investment isnโt glamorous.
Itโs not viral.
It wonโt get you thousands of likes.
Itโs slow. Repetitive. Sometimes boring.
But boring wins.
If you can:
- Accumulate during fear
- Hold during doubt
- Take profits during hype
- Protect your assets properly
Youโre ahead of most participants.
The next bull run will come eventually.
When it does, I donโt want to be scrambling.
I want to be prepared.
Calm.
Positioned.
And maybe โ just maybe โ not checking my portfolio at 2 AM.
